Become a Prime dealer

Sell the weighing stack buyers already trust.

Stock and sell Prime load cells, indicators, weighbridges and software — a brand engineered and calibrated in Jaipur since 1994 — with factory-direct margins, a protected territory and an engineer behind every call.

Engineered in-house since 1994

You sell weighing electronics we design, build and calibrate ourselves in Jaipur — and stand behind every unit we ship.

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Why partner with Prime

A line worth carrying.

A protected territory

We don’t flood your area. You get a defined territory and the enquiries that come from it.

Factory-direct margins

Buy straight from the maker — no importer in the middle. Healthy dealer margins across the full range.

The whole stack

Load cells, indicators, junction boxes, displays, software and weighbridges — one price list, one purchase order.

Demo kit & training

A demo set plus product, sales and calibration training so your team can sell and support with confidence.

Enquiries routed to you

Buyers in your region who reach Prime are passed to the dealer nearest them — warm leads, not cold lists.

Factory-direct support

Because we design and build every product, your technical questions reach the engineers who made it — fast.

From enquiry to first sale

How you come on board.

  1. Tell us about your business

    Share your region, the markets you sell into and the lines you already carry. A short enquiry is enough to start.

  2. We map the territory

    We check coverage in your area and agree a territory with room to grow without stepping on another dealer.

  3. Onboarding

    You receive the dealer price list, a demo kit and product, sales and calibration training — in person or online.

  4. Start selling under PRIME

    Quote, sell and service with factory-direct pricing, marketing support and an engineer a phone call away.

Questions dealers ask us

Plainly answered.

Is the territory exclusive?
We assign a defined territory and keep the dealer count in each area sensible, so you are not competing with three other Prime dealers down the road. Tell us your region and we will confirm what is open.
What margins can a dealer expect?
You buy at dealer pricing direct from the factory — there is no importer or middleman taking a cut. We share the full price list and margin structure once we have agreed a territory.
Is there a minimum order or joining fee?
There is no joining fee. We agree a starting stock or demo package suited to your market — small enough to begin, complete enough to sell from day one.
Do I need to be a weighing specialist already?
No. Many of our dealers come from instrumentation, automation, electrical or service backgrounds. We train your team on the products, on quoting and on basic calibration.
What support do I get after I sign up?
Factory-direct technical support, calibration help, spares on hand and shared marketing material. Because we make the cells, boards and software, you are never waiting on a distant supplier.
Carry a line worth selling

Build your weighing business on Prime.

Tell us your region and the markets you sell into — we’ll map a territory and send the dealer pricing, demo kit and onboarding plan.